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27/08 HR
Head - Executive Search at Keysite Solutions Executive Search

Views:651 Applications:194 Rec. Actions:Recruiter Actions:53

Head - D2C Segment - FMCG Startup (7-10 yrs)

Delhi NCR Job Code: 1146390


- We have an urgent role with a FMCG Startup (Baby Food)

- Its been 6 years that they are in business .

- Backed by a funding from renowned investors.

- In 20-21 the organization has grown 10X with an aim to become 500 CR Group by 2025.

Role : D2C HEAD

Profile :

- Drive full P&L responsibility and ensure high repeat values & LTV for customers.

- Plan sales/events to highlight the offers and new product launches of the company.

- Shapes the future of D2C marketing and sales, develop a clear strategy for the activation and sales in the market and to plan, implement and optimize all media campaign activities together with the global D2C team and agency partners.

- Lead the local execution of the marketing campaigns and D2C commerce across all owned, earned and paid channels.

- Responsible for enabling cutting edge, agile and technology enabled audience based, personalized activation & omni-channel marketing and direct sales & engagement via owned platforms to increase consumer, customer and business impact.

- Drive all marketing campaign activities across all digital channels and all categories. Lead the execution and constant optimization of D2C digital marketing activation strategy.

- Coordinate between the Brand & D2C team to maintain the Brand architecture.

- Responsible for the full funnel flow on website for customers and ensure high CR &AOV.

Required Skills/ Experience :

- 6-7 years of relevant experience

- Prior experience in D2C companies or consultancies

- Experience of digital marketing

- Worked on different live projects, web optimization etc.

If interested please share your updated CV.


This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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