Lead at CareerNet Consulting
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Head - Content Marketing/SEO - IIM/ISB/MDI/FMS (8-12 yrs)
MBA from Tier 1 College.
- Managing all the Marketing Channels including SEO, PR, Social, Display, SEM, Email, Affiliates, Webinars, Content and Outdoors across B2B
- Leading a team of 8 high performing individuals across Brand Marketing, Digital Marketing, Creative Design, Content and Analytics; creating an agile framework to increase team cohesion and transparency
- Implementation of CRM Marketing through Leadsquared for pushing leads faster down the sales funnel through Drip, Emails, Landing Pages
- Collaborating with stakeholders including Founders, Product Heads, Business Heads and Engineering Head for the creation of Annual Operating Plan