Head - Content/Growth & Content Marketing - SaaS

Growth & Content Marketing Manager

A Day in the Life:

- Conduct deep research on industry and company data available on the platform, as well as primary research to come up with interesting insights and unique point of views

- Build highly engaging content using research insights across formats to help drive top of the funnel (ToFU) (blogs, case studies, whitepapers, presentations, brochures, webpages, emails, newsletters, social media posts and more)

- Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement

- Social Media Management through proactive content creation & posting, community management & spokespeople image management

- Data Analytics and campaign performance tracking & reporting to offer creative recommendations

What You Need:

- Research and content development experience.

- Bachelor's Degree in any relevant discipline. Post Graduation will be an added advantage.

- Creative writing skills is a must

- Excellent data analysis skills to create custom research and data-driven reports

- Excellent interpersonal and communication skills to build trust and good rapport with cross functional teams

- Persistence and diligence to 'go the extra mile'