Head - Consumer Insights - FMCG

The role is with a leading domestic FMCG firm.

Aim : To provide actionable consumer insights that inspire superior product development and drive superior brand strategies.

- Lead all in house research activities for existing and new products from their inception to execution

- Manage both qualitative and quantitative research projects by collaborating with external research agencies from briefing to report presentation stage

- Act as an efficient and effective link between external stakeholders (Consumer) and internal stakeholders (R & D, Marketing)

- Provide strategic consumer insights to help senior management make informed decisions and build strategies for business development

- To develop a high performance consumer research team.

- External Agencies Management.

- Folks from Agency and Client side both can apply

- Female candidates preferred

- Team handling experience is a must