About Company: It's a large conglomerate into Paper Position Name : Head Branding and Communication Location : Delhi Job Description: 1. Conceptualizing a brand/ brands from scratch. Understanding the macro and micro factors that determine market success and creating brands that are differentiated and can charge a premium in the market . 2. Honing in on Consumer insights and client needs stated and unstated as a backbone to brand development . Continuous market feedback, insights and action thereof 3. Developing brands for B2B segment while using the correct mix of channels to communicate to the business segments and engage them 4. Effective use of the digital channels to reach ,engage and convert consumer segment for D2C brands 5. Effective use of digital for B2B lead generation and conversion 6. Synchronize and create a complete mix of communication drivers and creatives , differentiated in each channel but working synergistically to address all triggers and barriers in the market 7. A keen understanding and analysis of creative development on TV, print and digital mediums that will deliver high quality content for communication across channels 8. Creation and establishment of social media channels for the brand and create active engagement 9. Create engagement spikes and word of mouth with content that has the ability to travel and create brand bonding 9. Support the business development and sales team with tactical and strategic communication that can deliver short term and medium term business goals 10. Lead and inspire a team to deliver on the brand task and go beyond in achieving success

Delhi NCR

Head - Branding & Communication - Conglomerate 

Job Description for Head - Branding & Communication - Conglomerate  in Manpower Resources India Pvt. Ltd. in  Delhi NCR for (12-18) years of experience. Apply Now!