Head - Admissions & Communications - School

Job Description For Head - Admissions And Communications

DESIGNATION : HEAD - ADMISSIONS & COMMUNICATIONS

REPORT TO : Operationally to School Director and Functionally to Corporate Directors

APPRAISED JOINTLY BY : Reporting Officers

STUDENT NUMBERS :

- Achieving enrolment targets each year across various grades, categories and demographics.

Marketing And Communication :

External :

- Helping to organize and drive event led communication programmes such as :

- Participation in School/ Education Fairs

- Roadshows targeting our TA

Open Days - at school drawing participation from various clubs, associations, organizations, societies, corporations etc.

- Establishing relationships with organizations located in catchment area which could be good for enrolments.

- Building relationships with Corporates, Clubs, Forums, Business/ Social organizations, Residential Societies, etc.

- Regular update to support the corporate team for the upkeep of school website

- Help and augment media interactions and familiarization trips

Internal :

- Alumni Program: Help and assist in developing and driving an effective and objective alumni program

- Maintain relationship with parents on an ongoing basis

- Facilitate and organize parents forums as a relationship marketing initiative

- Assist the school director for any communication that is sent out on behalf of school both internal to employees or external to parents

- Co-ordinate with corporate marketing for website updation, school journals, Newsletters and Rewind.

- Maintaining pleasing presentation and atmosphere of school reception with regular updationof Information Bulletin boards etc;

- Timely issuance of ID and Exeat cards;

- Timely updation of Student Insurances;

- Up to date Record keeping and regular updation of student records, accurate household contacts etc.;

- Prompt circulation of information regarding status changes etc to all concerned departments;

- Assisting accounts department in collection and recovery of overdue fee/charges;

- Ensuring that school policies are well communicated to and understood by parents;

- Keeping abreast through participation and otherwise of various school happenings, activities and events

- Working actively towards counseling potential withdrawal cases and ensuring a low annual withdrawal percentage;

Ensuring timely fee collection through various measures, including but not limited to the following :

- Ensuring correct billing of all students at all times and preventing any revenue leakage;

- Keeping track of billing and payment cycles and maintaining close follow-up with parents;

- Pro-actively resolving billing related queries of parents pending with accounts, if any;

- Blocking attendance of defaulting students as per school policy;

- Ensuring 'Zero' flexibility in fee dues exceeding security deposit;

OTHER REVENUE STREAMS :

- Sponsorships and Corporate sales: Sponsorships for various school events, Selling usage of school facilities during holidays

DATABASE AND RECORDS MAINTENANCE :

- Maintaining month wise updated data of prospective parents/ enquiries - regular communication and follow up

- Maintaining lists of deferred admissions/ future years admissions - regular communication and follow up

- Any other task/ assignment or work assigned by the School Director and Management.

- The elements contained in this job description are subject to amendment as the needs of the school change.