Head - Acquisition Strategy - Insurance Startup

Head- Acquisition Strategy

About our client: Our client is an Insurance startup in based in Mumbai. Our client has raised $30 million from a range of top names that include VC firms Accel, SAIF Partners and Catamaran Ventures. Its angel investors include Venk Krishnan and Subba Rao of NuVentures, Infosys co-founder Kris Gopalakrishnan, Hemendra Kothari of DSP Blackrock, founder, and chairman of Hexaware Atul Nishar, and ex-investment baker and Arpwood Capital founder Rajeev Gupta.

We are hiring for the below position:

Position: Head- Acquisition Strategy

Reporting to: Founder

Overview of the role:

- Identify market requirements and formulate and execute the product and go-to market strategy

- Understand the life cycle of the web and mobile products

- Identify customer acquisition cost and customer behavior

- Understand Competitive landscape, Customer Segmentation, Industry trends and positioning

- Identify and develop pricing strategy and mechanism

- Execute the nontechnical side of product management

- Assist in building the product roadmap from the customer facing perspective

It is a PAN India level leadership role with the Design and product team reporting to this role.

Looking Industry leaders with strong exposure in Go-to Market Strategy, Product Roadmap, and Customer Acquisition Strategy. Candidates with more than 8 years of exp from Start-up companies and good Pedigree qualification will be an ideal fit.

Karishma Dandona
XL Recruiters