Senior Manager - Ecommerce & Digital Marketing (New Business Initiatives)
- Identify & implement new business initiatives for scaling up online business.
- Plan technical developments for the execution for new initiatives.
- Work on developing business journeys for Mobile app, online group, NPS, Vesting base, digital worksite etc.
- Drive key input enablers-Data conversion, ATS, Product split, etc.
- Annual & Monthly business planning and budget management.
- Strategize and execute projects for Business improvement.
- Development & Training of partner Teams.
- Managing overall reporting & MIS for all performance parameters.
- Design and roll-out of incentive plans for the activities. Track effectiveness on business output.
- Calibrate partners on business quality on HDFC Life's outcome expectation.
- Adherence to audit & compliance. Keeping process and Call center compliant with TRAI and IRDAI distance marketing guidelines.
Candidate Requirement :
- Should have experience in online Insurance industy.
- Knowledge of life insurance business and products.
- Expertise in project management
- Understanding of outsourcing and vendor management.
- Business planning and strategy execution experience
- 6-7 years of experience in business management, project management
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