HCL Technologies - Deputy Manager/Manager - Corporate Marketing

Company - HCL Tech

Location - Noida

Experience - 4-8 yrs

Roles and Responsibilities

- Help establish and grow HCL`s talent brand as an Employer of Choice in the talent marketplace

- Act as the Talent brand champion and work with key stakeholders within the organization to drive campaigns

- Innovate Employer Brand strategy and ensure consistency across all channels utilized in India. Work with external agencies to design and implement Employer Brand campaigns.

- Establish metrics to measure the Employer brand and keep a tab on the brand performance on a periodic basis.

- Create relevant content while collaborating with internal stakeholders to further boost the brand

- Understand the HCL`s Global brand and absorb key messages to build the Employee Value proposition and Employer brand

- Partner with all appropriate departments including Global Marketing, Internal Communication, Talent Acquisition, IT, and web development to accomplish goals and execute strategy.

- Set goals in collaboration with key stakeholders.

- Monitor, analyze and report on metric data of all social media sites to management (monitor effective benchmarks for measuring the impact of marketing and social media programs on sourcing initiatives)

- Test, pilot and implement new programs.

- Vendor management experience involved in PR, Media, Brand and graphic designing partners, event management companies and advertising agencies

Required Skills:

- Good communication skills

- Good market intelligence, analytical and decision making skills

- Thoroughbred marketing experience preferred - agency experiences are welcome

- Digital marketing skills well versed with terminology and working knowledge of digital media channels like Google adwords, LinkedIn, SEO, SEM etc.

- Marketing graduate Organized, efficient, flexible and versatile team player who work hard, excels in any environment and get consistent result

- Mix of proactive and reactive responsibilities, requiring outstanding time-management skills, attention to detail and end-to-end process excellence.