About WorkIndia WorkIndia started with One & Only One Purpose - To provide jobs to the underprivileged of India who lack access to basic necessities and resources. Our Vision is "To Provide meaningful livelihoods to the 25.8 Cr blue-collar individuals of India and now the 120 Cr blue-collar individuals on this planet". Far too many individuals are deprived of access to meaningful job opportunities thanks to untrustworthy, opaque & inefficient systems of hiring. WorkIndia is here to change that - through a 100% automated, tech-driven, marketplace for blue-collar hiring. WorkIndia has achieved a scale of 2.8 Crore registered job seekers, 1.7 million registered employers, 3.1 million interview calls and 110k+ hireds happening through the platform per month, entirely driven through technology. Role : Growth Marketing Analyst Responsibilities: - The Growth marketing executive will plan and execute the paid digital media campaigns as well as manage the optimization and reporting. - Strategize, execute, monitor, and manage campaigns across multiple performance marketing platforms. - Oversee growth in performance to meet business goals and strategies. - Execute multivariate experiments to shape up real-time insights on the consumer behavior, create reporting dashboards to keep the leadership updated with key metrics - Manage the platform's daily budgets, spend pacing, and billing reconciliation, and adhere to budget allocations per platform. - Learn and test strategy across ad platforms to understand, and drive insights on traffic behavior on Campaign KPIs, campaign insights, creatives insights etc. - Monitor overall performance and identify best practices Explore opportunities for campaign growth efficiently - Explore new platforms and run experiments to increase installs for WorkIndia App. - Collaborate with 3rd party advertising partners to drive quality traffic on the App and meet organization's objectives. Requirements: - Excellent communication skills (verbal and written) - Analytical thinking Ability to multitask effectively - Understanding of analytics and data patterns regarding what needs to be measured, what works, and what doesn't is good to have.

Bangalore

Growth Marketing Analyst - Online Platform 

Growth Marketing Analyst - Online Platform  ,Job Description for Growth Marketing Analyst - Online Platform  in WorkIndia in  Bangalore for (2-4) years of experience. Apply Now!

Job Description for Growth Marketing Analyst - Online Platform  in WorkIndia in  Bangalore for (2-4) years of experience. Apply Now!