Growth Head - FMCG/Online

Responsibilities:

- Scale traffic in a profitable fashion across performance marketing, affiliates, influencer and organic

- Work closely with digital agencies and brand marketing team for benchmarking and measurement to increase conversions, cross-sell, drive platform specific influencer activities, and focus on upselling to increase the customer engagement via multiple digital channels, to help build a culture of continuous improvement, constant testing, and transparency

- Product listing, maintain price parity, analyzing customer performance and take actions towards improvisation.

- Lead all retention efforts across digital channels; CRM, telemarketing, etc.

- Work closely with the product and tech teams to optimise storefront and listings for conversion, basket building, and profitability

- Co-create GTM for onboarded brands and categories along with the category managers to deliver on monthly revenue and growth targets

- Manage and grow a nimble and diverse team to deliver on above goals

Requirements:

- 5 - 7 years business and / or marketing experience in relevant startup and e commerce organisations

- Strong experience using performance marketing to drive traffic growth and brand awareness

- Strength working with cross functional teams in a high growth environment

- Worked on different live projects, web optimization. Skills:- Customer Retention, Product

- Marketing, Marketing, Digital Marketing, Revenue growth, FMCG and Performance marketing

Please apply with below details in your resume :

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