Growth Hacker - On Demand Car Services Platform

The company was formed with a vision of making the experience of owning a car easier. A key problem the founding team identified was a lack of branded and professional services for car owners like repair garages, roadside assistance, drivers on call, car wash, car accessories etc. Our client has created an accurate, unbiased, stress-free and time-saving platform where you get all car related services such as Roadside Assistance, Car maintenance, Breakdown Assistance, Driver Services, Car Wash, Car Repair and Accessories purchase at a push of button. Leveraging on the deep domain knowledge of the founding team, the company provides you the highest standards and quality of service at economical pricing. The firm is led by an experienced team of professionals whose complimentary skills ensure that we have deep expertise in Automotive after sales management, IT development and flawless execution and scalability. Our client uses patent-pending workflows and systems to provide the highest quality services for any car related service you require at the best price.

As a Growth Hacker, your key responsibilities will include:

- Developing strategies and tactics to get the word out about the company and drive qualified traffic to their website/ app

- Running successful marketing campaigns and own their implementation from ideation to execution

- Experimenting with a variety of organic and paid acquisition channels

- Build strategic relationships and partner with key industry players, agencies and vendors

- Be in charge of marketing budget and allocate/invest funds wisely

- Measure and report performance of marketing campaigns, gain insight and assess against goals

- Managing relationships with strategic partners, looking for more partnership opportunities

- Kickstarting a B2B service and acquiring enterprise clients for the same.

- Customer engagement planning and execution

- Managing on ground activation events

Candidate Profile:

- Female Candidates preferred

- Intimate understanding of traditional and emerging marketing channels

- Excellent communication skills

- Ability to think creatively and innovatively

- Budget-management skills and proficiency

- Professional judgment and discretion that comes from years of experience in the field

- Analytical skills to forecast and identify trends and challenges

Salary offered: 6 - 10 LPA