Posted By
Posted in
Sales & Marketing
Job Code
339332
Position Name: Group Product Manager-Emerging Payments and Digital
Department: Credit Cards
Responsibilities:
- Identify opportunities of launching new payment products which can become drivers of the future growth of the credit cards business.
- Scale-up transaction volumes of innovative products launched in the recent past
- Drive digital marketing initiatives to grow online acquisitions.
- Work closely with the digital banking team for creation of end to end online acquisition engine.
- Drive digital initiatives to grow the organic and inorganic book.
- Developing communication campaigns through new age media (Social Media, Mobile Applications, etc) for customer acquisition and portfolio build up.
- Managing relationships with internal and external stake holders - Analytics, Corporate Brand, Digital Banking, Campaigns, Alliances, Merchants, network partners, etc.
- Industry and Competition tracking to building stronger proposition for Bank Credit Cards Customers.
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Posted By
Posted in
Sales & Marketing
Job Code
339332