Group Manager - Media

Primary responsibility :

- Ensure budgeted P&L and revenue achievement and timely collections.

Profit & Loss Account Management :

- Prepare and implement the annual active and effective strategy

- Prepare and implement the activations calendar for the station in conjunction with the Location Director and the National Head

- Develop and monitor costs and build the Activations business into a profitable and scalable vertical

- Develop monetizable properties in the activations space and drive implementation

- Provide direction to the Activations team by developing, implementing and monitoring the progress of the yearly and monthly plan

- Monitor competition (Radio as well as other mediums) and develop strategies to maximize market share

- Be the custodian of revenue and cost performance of the business and also be responsible for yield maximization

- Recommend pricing strategies/tactics for the station

- Give feedback on programming and product to marketing and programming and recommend improvements based on market feedback

- Aid team members in achieving their targets

- Help and aid in large value sales closures

- Contribute to ideas and concepts

- Meet and build relationships with key accounts (agencies and clients)

Team Management :

- Monitor, coach and mentor team members to ensure high levels of competence in the team

- Provide training to all team members on a regular basis on sales and Planning skills

- Participate in the recruitment and selection of team members as and when necessary

- Spend time with team members in giving feedback on their performance and also in resolving issues/conflicts

- Monitoring all reports sent by team members

- Ensure through his team heads/team that monies are collected on time through the respective account manager

- Implement processes and systems as developed by the corporate office

- Monitor yields and ERs and ensure that revenue bookings are as per company policy

- Approve deviations/rates as authorized by the sales policy

ORGANIZATIONAL RELATIONSHIPS :

- Reports Activation's Head & Station Director (matrix reporting)

- The position expects the person to work with a considerable amount of independence and take decisions regarding target achievement.

CONTACTS :

Internal persons :

- The position requires the person to coordinate regularly with Programming for client activities, ideas, etc

- Marketing to understand events calendar and generate revenue from them

External persons :

- The position requires the person to coordinate with agency personnel, clients, their key decision-makers, decision influencers, etc

Salary Offered : 12-16 LPA