Group Manager/Head - Creative Strategy - Automobile Sector

I have an opportunity with one of my esteem client.

Profile: Group Manager - Head - Creative Strategy

Location: Gurgaon

Company : Automobile Sector

Job Purpose:

The role of Head - Creative Strategy will be responsible for design and execution of all creative assets by understanding and consolidating business requirements and developing plans/ creative solutions for marketing deliverables. The incumbent will lead all creative sessions to develop solutions within budgets and timelines and effectively manage internal and external relationships.

Key Responsibilities:

- End to end responsibility for Creative Assets creations for respective Brand launches in close collaboration with the Chief Brand Officer, Brand Managers, Public Relations, Digital Marketing and other critical functions

- Launch digital solutions, Establish Brand Custodianship for all digital assets, ensure Coordination and growth of the digital and frictionless consumer access agenda

- Lead the Creative Strategy team and ensure design and implementation of projects from brief to completion while ensuring adherence to TAT

- Work with cross functional teams to understand requirements and assigning tasks within the creative strategy team

- Translate ideas to the creative team effectively in order to provide clarity on requirements and deliverables

- Develop a workflow to ensure smooth processes and review of progress

- Ensure quality control by checking the design / solution to meet project requirements and adherence to budget and timelines

- Provide Communication support for India and International marketing, sales, Aftermarket/Service business function, Apparel, GMA, Spares and other functions

- Work with agencies and create content directly for meeting project-based business targets, both National & International

- Support Newsroom content creation by mining opportunities to create stories that shape opinions

- Spot opportunities to curate and repurpose user-generated content

- Drive marketing efficiencies through digital initiatives and support Digital, PR, Marketing activities by creating and curating content for Brand-led growth activities and new businesses according to the launch & sustenance plan

- Provide business support as the SPOC for the SSS, After Market, CRM, Internal Comms, International and India Business + teams for immediate/urgent and long-term content requirements

- Develop content for Service Claims, sales, service (For example Network, AMC, Roadside Assistance)

If Interested, fill the below details along with the updated cv

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