Group Brand Manager - Marketing - Non-Food FMCG

We are right now hiring for Group Brand Manager- Marketing for Kolkata location

JD:

- Assumes for group of brand responsibility for monitoring all marketing & and branding activities for Emami Ltd while maintaining brand focus internally & externally.

- Develops the marketing & brand management strategy of Emami Ltd to support top line & bottom line growth & foray into new segments and innovative products.

- Directs the evaluation of Emami's brand portfolio including brand definition & proposition, advertising concept, pricing, packaging, place and promotion for each category & brand.

- Assumes overall responsibility for Brand Activation.

- Ensures co-ordination with sales department to implement & monitor all marketing initiatives.

- Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers.