About Grofers: Having launched in December 2013, Grofers is now the 5th largest organized grocery retailer in India with operations in 16 cities. Grofers became the largest e-grocer in the country with an annualized GMV run-rate of $700mn on the back of its flagship event Grand Orange Bag Days in August 2019. The online grocer also runs the largest grocery membership program in the country called Smart Bachat Club and has over 1.2 million transacting users a month. Grofers is now foraying into the offline retail space through a partnership with neighborhood Kirana stores which would allow the e-grocer to further disrupt the category and open a new source of growth with an omni-channel strategy. Marquee investors in the organization are SoftBank Vision Fund, Tiger Global and Sequoia Capital. Roles & Responsibilities: - You will be working with a cross-functional product team and will be accountable for making them data-informed and helping them get insights from business as well as engagement data. - You will be responsible for setting up monitoring around business metrics. - You will be expected to keep a constant eye on these metrics and make sure that any anomalies are caught early and that we learn from them. - You will be responsible for managing data for any experiments or new features - including strategy for measurement, dash-boarding, tracking and documentation of learning. - You will be expected to strategize and execute deep analysis to come up with insights and to answer questions around the problems your team is solving. - Utilize the customer database to form customer profiles & segments. Analyze customer behavior and define key customer personas based on it. - Design the data flow (from defining an event to create an analytics dashboard) in collaboration with the Data Engineering team - Work with cross-functional teams (Demand, product, supply) to derive the right metrics to measure the performance of their experiments - Strategize and execute deep analysis to come up with insights and to answer questions around the problems your team is solving Desired Skills & abilities: - Bachelor/Master's degree in engineering and 5+ years of experience in consumer analytics - Deep understanding of Marketing & Web Analytics - Proficiency in data analysis and prior experience to programming languages- SQL, Python & R. - Having a basic understanding of ETL processes & demonstrated experience in visualization tools like Tableau etc. - Familiarity with Google Analytics / CleverTap is a plus - Good communication skills. Should have the ability to generate data-driven insights and convert them into actionable.

Gurgaon/Gurugram

Grofers - Manager - Consumer Analytics 

Grofers - Manager - Consumer Analytics  ,Job Description for Grofers - Manager - Consumer Analytics  in Hands On Trades Pvt. Ltd. in  Gurgaon/Gurugram for (5-8) years of experience. Apply Now!

Job Description for Grofers - Manager - Consumer Analytics  in Hands On Trades Pvt. Ltd. in  Gurgaon/Gurugram for (5-8) years of experience. Apply Now!