- Responsible for new customer acquisition campaigns, customer retention, ROAS and Traffic
- Driving campaigns, including but not limited to Content marketing, Display advertising, Search marketing (SEO and SEM), Email, Affiliate marketing, Retargeting and Social marketing.
- Develop and execute marketing strategies, focused on-demand generation, conversion
- Optimization and driving revenue in a manner that supports business growth, enhances brand equity, drives awareness, and builds a loyal customer base.
- Hands-on experience in Online marketing and Brand management (Preferably on Retail fashion/Lifestyle brands)
- Exposure to Branding, Advertising and Online marketing (Agency Experience must)
- Experience of managing Online campaigns across a number of media platforms and tools (including, but not limited to, Adwords, Facebook Ads, LinkedIn ads, Twitter ads, Instagram ads etc.) with at least 1 year(s) of experience in the eCommerce domain
- Should have experience in Performance Marketing & Google Ads
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