Great Learning - Manager - Product Marketing/Digital Marketing

Great Learning is looking to hire a Marketing Ninja. The candidate must possess attributes to excel in a high-growth, fast-paced environment. This is a role which entails owning Product Marketing and Re-Marketing for Great Learning's program. We are looking for someone who excels at Digital Marketing and has a proven record of getting results and impacting organisations positively.

Roles & Responsibilities:

1. Plan, design and manage execution of marketing for GL's program(s)

2. Lead digital marketing efforts for customer acquisition campaigns

3. Manage marketing campaigns at scale across multiple channels like google, Facebook, LinkedIn, etc.

4. Work in conjunction with cross functional teams (Sales, Product, Tech etc.) to manage large scale marketing campaigns

5. Measure, analyse and understand marketing metrics to drive marketing decisions

6. Own and Manage Re-marketing and Re-engagement to drive transactions from Old Leads

Competency: (Top 3)

- Go-getter attitude, take complete ownership of the targets

- Market intelligence around best practices & current trends

- Ability to work in close coordination with senior management on critical time sensitive business initiatives

Salary Offered : 11-20 LPA