GM - Marketing - Personal Care

Our Client : A Leading FMCG company into personal care products

Purpose of the job : Overall responsibility for monitoring all marketing & and branding activities.

Major KRA's:

- Develops the marketing & brand management strategy.

- Drives the formulation of marketing strategy

- Monitors Brand health, product performance segment wise and aligns actions to Marketing strategy

- Overall responsibility in formulation of Brand vision, brand architecture

Ideal Candidate: MBA with 11-15 years of experience in marketing in the personal care space.