General Manager - Sales & Operations - FMCG

Proven experience as a General Manager at FMCG Sector is a must

- Experience in planning and budgeting

- Strong analytical ability

- Excellent communication skills

- Outstanding organizational and leadership skills

- Knowledge of business process and functions.

Functional & Technical skills Required: Leadership, Communication, Strategic thinking, Analytical skills, Customer focus, Sales experience, Industry knowledge, Time management, Adaptability & problem solving ability

PRINCIPAL JOB ACCOUNTABILITIES:

- Assists in the development and implementation of the Business Plan, Marketing Plan, Sales Plan and Budget plan.

- Develop business strategies and ensure their alignment with short and long-term objectives.

- To facilitate the Sales team for achievement of Annual Business Plan (ABP), increase in distribution, visibility and market share.

- Work closely with the sales team for coverage, Distribution and Display objectives in line with Annual Business Plan (ABP).

- Guide the Sales team for establishing Sales Targets - Brand wise - Product wise - SKU's wise as per ABP.

- Help them in breaking the sales and distribution targets Geographically, Monthly, Weekly & Daily.

- Co-ordinate with Sales team and establishing Sales Territory.

- Analyze Stock Movement based on the secondary sales and help them in their inventory planning.

- Strong knowledge of Primary, Secondary & Treasury Sales.

- New distributor acquisition

- Able to increase regular sales

- Ensue regular increase Outlet from previous period.

- Reducing employee turnover

- Geographical awareness

- Deep knowledge of Consumer behaviour & buying capacity of consumer

- Regularly up-date on sales trends

- Regularly up-date on the market developments, opportunities and competition

- Drive the sales team to focus on channel wise distribution to build distribution, visibility and volumes.

- Have Periodic review on the Progress of Business, Weekly, Monthly, Quarterly, and on Yearly basis

- Have a Clear focus on Traditional Channels to build Distribution, Visibility and volumes.

- Collaboration with cross functional team

- Building and maintaining customer relationships