General Manager - Sales

Sales:

1. Sales Revenue: Responsible for achievement of AOP (Annual Operating Plan) Sales on monthly basis as per AOP Fixed for Domestic/International Region.

- Developing and driving sales of the specialty ingredients / Pharma Actives / Food Additives used in cosmeceutical, personal care, Health & Nutraceuticals industries for the products manufactured by and outsourced by the Company.

- AOP Preparation: To achieve AOP Sales Revenue on monthly basis for the countries assigned for the financial year.

2. Understand market trends and customer needs, applying this knowledge to key customer targets Identify, negotiate, and close new business opportunities for all products and Trading Products

3. Opportunity Management - Actively manage all customers new business opportunities and activities within CRM database. As required, report out/up each opportunity's status. Drive opportunities to closure in collaboration with relevant functions (Marketing, Product Management, Manufacturing, Regulatory, Legal, etc.) and in concert with overarching business strategies. To update CRM for all activities customer calls, in person meeting and sales/marketing promotion etc. Preparation of Business Plan for India Product-wise.

4. Developing customers in the Region: To grow business with distributors & customers, coordinate for Agency /Distributor Development, end customer development Developing and executing strategies of new market Development and Penetration with trading products and creating a Distribution Network. To support distributors and customers with marketing & technical tools. To generate Market Research and maintain competitors Data base of the region.

5. Customer Visit: To interact with customer every day and update CRM. To visit existing & new customers for generating Business revenue. Building relationship with customer and industry.

6. Relationship Management - Maintain and develop relationships with customers and distributors at different organizational levels. Align customer needs with self capabilities in order to yield economically sustainable value growth.

7. Administrative - Maintain accuracy of product/customer forecasts and remedy variances as requested. Submit internal reports (customer account updates, call reports & monthly updates) as required including reporting of any key intelligence data collected, monthly sales projections. Comply with annual budgeting activities. Consistently utilize CRM in conjunction with business team needs.

8. Increase market intelligence by bringing information around industries, competitors and customers back into the organization.

9. Budget & Sales Planning: Preparation of Monthly Cash Flow, Expenditure and Profits generated- To prepare & submit the Cash flow of month by 22nd of each month based on CRM Module. Responsible for Payment collection Overdue, Debtors and Creditors. Material Planning & Stock Management as per regional customer requirement.

10. CRM / Sales Force / Sales Tools Responsibility: Responsible for CRM entries and monitoring. Continuously updating new market developments/ market trends on products, pricing and suppliers. To review Twice monthly CRM Graphs & Report with Marketing, Accounts & Finance Team involving Head Office.

Business Development:

1. Product pricing and margin management; i.e. pricing strategy, applied pricing models, costs analysis, and budget planning

2. Understand the regional market structure's economics, growth, trends, opportunities, value chain, customers and competitive environment.

3. Represent the business as key interface with the customer care, manufacturing, supply chain, procurement, R&D, and Regulatory organizations to successfully deliver business plan targets.

4. Follow up on new leads and opportunities, prioritize projects and commercialize projects to achieve sales growth each year.

5. Actively manage distribution network including identifying and selecting the right distribution partners, financial target setting, training and technical service as needed to help them succeed.

Marketing:

1. Marketing Plan: Responsible for preparation of monthly marketing chart product wise & country wise in coordination with Product Owner & Marketing Team. To prepare Digital Marketing Plan (Webinar, E-mail, Linked In Campaign etc). Completing extensive market research and recommending ideas for product development to the R&D dept. Professional Representation at industry events such as Exhibitions conferences and Association meeting.

2. Driving new customer relationships, familiarizing yourself with the history of customer's company, and the relationship of the two distributors, exploring the requirements of new products that can be outsourced or manufactured by the organization. Assisting in development and executing strategies of new market Development and Penetration.

3. Market Development & Product Promotion: Responsible for Advertisement; New Product Promotion. To prepare monthly marketing chart product wise & country wise in coordination with Product Owner & Marketing Team. To prepare Digital Marketing Plan (Webinar, E-mail, Linked In Campaign etc) in coordination with Digital Marketing team.

4. Inventory Management: To assist Business Manager for inventory as per Cash flow & business requirement

5. Regulatory: To coordinate for registration of products as per region regulatory requirement

6. Coordinating with Logistics Team to dispatch all orders through generating BOL and coordinating with warehouse for timely dispatch.