General Manager - Product Innovation - Digital Appliances

We are hiring for Digital Appliances Related to Consumer Durable Appliances like Washing Machine, Refrigerator, Microwave, Air Conditioners etc.

Responsibilities are :

- The position will be responsible for managing New Concept Development (NCD) projects through internal ideation and partnering with external design/ innovation/ research agencies on project basis.

- The position will be leading New Concept Development (NCD) projects i.e. Understanding Business Situation, Conducting Consumer Research, Developing Insights, Ideation, Concept Development, Consumer validation, Concept finalization, mock-up development, executive storytelling. At the same time, this position needs to coordinate with various internal stakeholders (Product Planning, Marketing, Sales, Service, Design, R&D teams etc) in INDONESIA and Korea for initiation and successful execution of NCD projects.

- Dedicated member for INDONESIA Digital Appliances projects working out of India. To work as extension and key resource of Lifestyle Labs Team in Korea.

- Lead and/or participate, review and analyze quantitative and qualitative findings from market research to understand market & consumer trends and formulate market driven consumer insights.

- Constantly track design and technology trends in Home Appliance Industry in INDONESIA.

- Work with external design and innovation agencies (INDONESIA and Global firms) to manage New Concept Development projects (insights to concept creation)

- To generate actionable consumer insights for innovation during the NCD projects.

- To lead and facilitate co-creation workshops with consumers, experts and internal stakeholders (design, R&D, Lifestyle researchers, service, sales etc) while creating ideas and developing concepts.

- To translate insights and ideas to compelling product concepts

- Facilitate and manage communication between the HQ-Korea, the regional sales and marketing team in INDONESIA for initiation and execution of NCD projects.

- Work closely with Lifestyle Researchers and Advance Concept Designers in Product Innovation

JOB DESCRIPTION AND POSITION SPECIFICATION :

- New ConDedicated member for INDONESIA Digital Appliances projects working out of India. To work as extension and key resource of Lifestyle Labs Team in Korea.

- Lead and/or participate, review and analyze quantitative and qualitative findings from market research to understand market & consumer trends and formulate market driven consumer insights.

- Constantly track design and technology trends in Home Appliance Industry in INDONESIA.

- Work with external design and innovation agencies (INDONESIA and Global firms) to manage New Concept Development projects (insights to concept creation)

- To generate actionable consumer insights for innovation during the NCD projects.

- To lead and facilitate co-creation workshops with consumers, experts and internal stakeholders (design, R&D, Lifestyle researchers, service, sales etc) while creating ideas and developing concepts.

- To translate insights and ideas to compelling product concepts

- Facilitate and manage communication between the HQ-Korea, the regional sales and marketing team in INDONESIA for initiation and execution of NCD projects.

- Work closely with Lifestyle Researchers and Advance Concept Designers in Product Innovation

- Dedicated member for INDONESIA Digital Appliances projects working out of India. To work as extension and key resource of Lifestyle Labs Team in Korea.

- Lead and/or participate, review and analyze quantitative and qualitative findings from market research to understand market & consumer trends and formulate market driven consumer insights.

- Constantly track design and technology trends in Home Appliance Industry in INDONESIA.

- Work with external design and innovation agencies (INDONESIA and Global firms) to manage New Concept Development projects (insights to concept creation)

- To generate actionable consumer insights for innovation during the NCD projects.

- To lead and facilitate co-creation workshops with consumers, experts and internal stakeholders (design, R&D, Lifestyle researchers, service, sales etc) while creating ideas and developing concepts.

- To translate insights and ideas to compelling product concepts

- Facilitate and manage communication between the HQ-Korea, the regional sales and marketing team in INDONESIA for initiation and execution of NCD projects.

- Work closely with Lifestyle Researchers and Advance Concept Designers in Product Innovation

Anjali Tiwari
Contact Number(8802800637)