General Manager - Modern Trade - FMCG

Job Description :

- End to end ownership of region (sales, demand generation, manpower, collection, capture of market insights and Monthly Sales Target execution)

- Setting sales objective targets (volume/value, product and territory wise, new product focused sales)

- Lead RSMs / ZSM directly to achieve sales objectives with customer centric approach

- Work with Product Development Manager to develop field marketing targets and plans for user/influencer activation

- Guiding to Field teams to execute field marketing plan across all the territories

- Build relationship and drive direct engagement with large distributors / retailers .

- Collect, capture and convey feedback to HO on all aspects of the business (including product quality, pricing, packing, new product ideas, supply situations, competition activities, schemes, etc) across channel, users, influencers, field employees

- Full ownership and championing of all Systems, Processes, Policies and Business ensuring adherence

- Supervise and ensure training (product, systems and sales training) of all field employees in the region

- Execution of new product launches and work with Category Managers for collection of post-launch feedback

- Effective Accounts Receivables management

- Minimum 15+ years of Experience in Modern Trade.