Job Opening with one of the biggest malls in Chennai.  Key Characteristics :  - Drives the marketing strategy and revenue maximization efforts for the Centre through client sponsored events, internal events, selling of signages and other revenue generating initiatives.  - Implementation of the advertising, branding and public relations strategy in order to increase consumption/ footfalls and enhance trading density.  - Develop a desired market positioning for the Centre and drive all branding/ promotional activities around it in order to increase footfalls and enhance consumption   - Draw out specific plans for conducting mall and client sponsored events, revenue maximization initiatives, putting up signages, ensuring good media mileage etc. in line with the overall marketing strategy   - Formulate the marketing calendar for the year in terms of the events, marketing initiatives, branding and promotional activities   - Work with the creative agency to formulate and finalise various creative assignments for the mall.  - Good connect with PR & Event Industries. Also monitor the performance of the various agencies involved  - Exposure to VM, D- cor, look of the Centre in terms of the facade hoardings, signages etc  - Exposure to digital marketing, social media to enhance visibility, customer database and consumption at the centre.   - Exposure to Art & Art related events  - Formulate the annual marketing budget on detailed revenue and expense projections  - Develop and monitor budgets to ensure revenue and expenses are kept within established boundaries  Qualification & Experience: An MBA with good exposure to luxury brand marketing, exposure to high profile events.  Functional / Technical Competencies :   - Knowledge of marketing concepts and principles   - Knowledge of designing and outdoor advertising   - Knowledge of branding and promotions   - Knowledge of pricing / budgeting   - Knowledge of event management   - Understanding of public relations and media   - Commercial evaluation of deals   - Negotiation skills   Behavioral Competencies :   - Customer Delight   - Team Leadership   - Business Orientation   - Influence & Impact   - Problem Solving   - Collaboration for Success

Chennai

General Manager - Marketing - Mall 

General Manager - Marketing - Mall  ,Job Description for General Manager - Marketing - Mall  in not working in  Chennai for (8-15) years of experience. Apply Now!

Job Description for General Manager - Marketing - Mall  in not working in  Chennai for (8-15) years of experience. Apply Now!