Posted By
Rohit Vinayak
Practice Lead - Fashion Apparel Retail & FMCG Industry at New Era India
Last Login: 15 January 2024
1185
JOB VIEWS
252
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191
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Posted in
Sales & Marketing
Job Code
992356
Client is a Tier 1 MNC into Consumer facing industry. This is a head office role, position is responsible for PAN India bases Marketing activities - heavy on for all ATL & Campaign management etc.
Position reports into CMO. This is a People handling role.
We are looking to hire a FEMALE leader here. So we are seeking ONLY & ONLY FEMALE Marketing professionals.
Education - Only Tier 1 MBA College.
Industry - Candidates from FMCG, Consumer, Pharma, Paint, Telecom and other Consumer facing industries.
A Brief on Job Profile:-
- Experience with creating 360-degree marketing campaign, marketing strategy, and marketing plan for the entire financial year.
- Custodian of all ATL & Campaign management.
- Prepare and monitor the marketing budget on a quarterly and annual basis.
- Strategy report on performance of all brand campaigns against goals and budgets.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
- Ensuring ROI from marketing campaigns and preparing short term and long term goals basis campaign success or performance.
- Handling multiple agencies.
- Media - Media Buying, Media Planning.
- Dealing with Media & Creative agencies for various campaigns & content management etc.
- Advertising agency - To lead creative development of all communication collateral.
- Market research analysis, and marketing best practices to build successful strategies.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Responsible for developing pricing strategies, identifying new customers, supporting lead generation efforts, and creating promotions with our advertising managers, PR agencies, media houses, social media and related domains
- Campaign Insight.
- Execute the Marketing Plans (different marketing properties).
Rohit
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Posted By
Rohit Vinayak
Practice Lead - Fashion Apparel Retail & FMCG Industry at New Era India
Last Login: 15 January 2024
1185
JOB VIEWS
252
APPLICATIONS
191
RECRUITER ACTIONS
Posted in
Sales & Marketing
Job Code
992356