General Manager - Marketing - eCommerce

Partner Platforms :

- Listing across relevant platforms.

- Managing relationships with partner platforms.

- Achieving E. Comm business goals set by the organization.

- Maintaining customer acquisition cost & ACOS.

- Maintaining category & competitor intelligence.

- Working closely with the marketing team.

- Aligning a JBP with the partner platforms along with the BU marketing team.

DTC -

- Delivering on the DTC business plans.

- Maintaining the DTC UI & UeX with support of the marketing & tech team.

- Planning & delivering on NPD targets.

- Achieve customer acquisition & retention targets.

- Ensuring agreed AOV, line selling & customer frequency.

- Maintaining Excellent Customer Experience across touchpoints Ordering, payment, updates, packaging and delivery.

- Ensuring minimizing and timely resolution of customer concerns.

- Maintain high customer ratings & positive customer feedback.

Requirements :

- Postgraduate Degree in Marketing with 4-6 years experience.

- Experience in marketing & EComm selling

- Well versed with Ecomm platforms & procedures

- Ability to use Microsoft productivity software such as PowerPoint, Excel & Word

- Effective communication skills

- Must possess good interpretational skills, attention to detail, professional attitude, reliable and string work ethic.