Our client is a conglomerate into multiple businesses including Real Estate, Retail, Aviation, Healthcare, Auto Components, Plantations, Engineering and Chemicals.   Candidate Profile:  - Only candidates based in Mumbai with real estate experience will be considered   Marketing:   - Develop the marketing strategies for positioning of product and marketing budget.  - Handle all the pre-launch and post launch activities.  - Handle the PR activities, arrange press conference, ensure the role out of contents in circulations, line agencies and other external vendors. .   - Market mapping, competitor tracking, and corporate communication for market penetration.  - Understand the market trend and work out for the product development for the project.   - Work out on the marketing strategies as per the project life cycle.   - Develop strategies and plans which identify marketing opportunities for further enhancement of project   Branding:  - Head the entire Brand, Advertisement and Events.   - Create the entire brand guidelines, brand pillars for the organization & set the complete brand structure in the organization. .   - Identify and select an agency as a Brand custodian, negotiate and finalize.  - Create a Launch strategy for the project in the market, formalize brand strategy for long & short term and implement the same.  - Handle the creation of entire website, brochure and other collateral.   - Handling and managing the budget related to marketing, branding & events promotions .   - Handle all internal, external and onsite branding.   - Work out on brand recall strategy and implement the same.   - Media planning, media buying, competitor mapping and market analysis.  - Create better brand visibility and awareness through Media Mix, promotional events thereby ensuring market penetration   - Handle the separate budget for brand and media.   - Track the market competition and work out for the brand positioning, as well create the brand promotion strategy from time to time to overcome the competition.  - Work out for the brand personalities as per the brand needs and finalize the same.   - Increase the volume of sales through creation of brand value in the mark.  Advertising:  - Create communication strategy and implement the same.  - Handle the creation of electronic and print advertisement with the help of agency.  - Handle the media plan, media buying and ensure its implementation.   - Create brand awareness through promotional events at national and international level and ensure the brand visibility, create platform for the sales.   - Conceptualize and implement the event strategy for promotion and generate leads for the sales to create the sales volume by giving the direct platform to sales team.  - Handle all the merchandise for events.   Technical/Functional Competencies:  - Knowledge of Industry - Residential & Commercial and products & services being offered.  - Knowledge of market/product segments  Knowledge of competitors:  - Understanding other functions (cross functional knowledge)  Background:  Brand Management of - High end Lifestyle- products / services  Experience of managing marketing budget more than 50Crs  Team management experience for at least 3 years

Mumbai

General Manager - Marketing - Conglomerate 

General Manager - Marketing - Conglomerate  ,Job Description for General Manager - Marketing - Conglomerate  in Vito India in  Mumbai for (10-19) years of experience. Apply Now!

Job Description for General Manager - Marketing - Conglomerate  in Vito India in  Mumbai for (10-19) years of experience. Apply Now!