General Manager - Marketing & Communications - Insights - Technology Services

General Manager - Marketing & Communications - Insights

- WW Technology Services Marketing and Communications Lead for Converged Systems, with strong knowledge of Converged Systems workload include Big Data Solutions - SAP HANA & Microsoft, Virtualization and Cloud

- Lead end-to-end services marketing for Converged Systems, including New Services Launch and New Product launch, customer and sales collaterals, and managing events for HPE

- Overall responsibility for developing and executing overall solutions GTM plans for SAP HANA - working closely with various HPE teams, including product marketing and management, alliances, engineering, technical marketing, demand generation, field and channel marketing, SoMe, etc.

- Responsible for driving sales growth by creating compelling value prop and messaging, content and marketing assets to ensure HPE is known in the market as the leader in the datacenter infrastructure

- Develop marketing strategy and differentiated services messaging to drive sales growth for Converged Systems. Develop creative and diverse customer facing marketing collateral including infographics, blogs, videos, demos, white papers, website content, case studies, training materials, and solution presentations for both business and technical audiences

- Marketing and enablement for international events like SAPPHIRE, SAP Tech Ed, VM World, Discover etc. Responsible for booth layout, messaging, signage, booth presentations, break-out sessions, and theater sessions

- Working with agencies for collateral development and working with vendors to get quality products (e.g. Videos, Case Studies).

- Enable sales and channel partners to sell and pursue hot market opportunities around Converged Systems

- Responsible for defining GTM Strategy, Marketing Communications, Services Marketing, Launch Management, Partner Marketing, Marketing Intelligence, Product & Competitive Intelligence, Portfolio Marketing & Program Management

- Lead a team of World Wide Portfolio Marketing Program Managers responsible for marketing of Hybrid Cloud, Flexible Capacity, Foundation Care, Proactive Care, Datacenter Care, HPE Education Services, as well as Server, Storage & Networking Consulting & Support services.