General Manager - Digital Marketing - eCommerce - IIT/IIM/ISB (3-7 yrs)
Looking forward to hiring for the role of GM - Digital marketing for one of our leading ecommerce clients, based out of Bangalore.
- Owning and evolving the digital strategy, digital ad spends, consumer persona's and all other touch points in the consumer journey.
- Should be hands on with performance/ search marketing across paid and organic channels.
- Should have the ability to lead a lean team.
- Custodian for the digital marketing team: Working closely with brand, Content, Product, BTL and Ops teams to ensure all activities are on-brand.
- Collaborate with the city teams and the product teams on acquisition & retention - devising effective integrated marketing campaigns and possibly generate insights for sharpening the overall marketing strategy
- Creative, a high-hustler and should have a get-stuff-done attitude
- Obsession with consumer behaviour
- Ability to work within tight deadlines, adjust to changes in priorities and balance short-term needs with long-term strategic initiatives
- Entrepreneurial bent of mind.
Experience and qualifications:
- 3+ years of digital marketing experience with leading consumer based internet/ ecommerce companies.
- Bachelors/Master's degree from Tier 1 colleges - IIT / BITS / IIM / ISB preferred (MBA not mandatory)
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