General Manager - Brand - Online/eCommerce

Job Description :

- Responsible for brand equity and creating thematic brand campaigns

- Build and establish communication architecture, visual language and tonality

- Ownership of social handles of brand, and grow community across

- Create branded content regularly for propagating brand purpose and story

- Build purpose-based actions and properties for the brand

- Run brand diagnostics such as brand track, attitudes & behaviors etc.

- Support launch in international markets as opportunity arise