Gartner - Social Media Marketing Specialist

What makes Gartner a GREAT fit for you? When you join Gartner, you- ll be part of a fast-growing team that helps the world become smarter and more connected. We- re the world's leading research and advisory company, achieving consistent double-digit growth by steering clients toward the right decisions with business and technology insights they can- t find anywhere else. Our associates enjoy a collaborative work environment, exceptional training and career development - as well as unlimited growth opportunities. If you like working with a curious, supportive, high-performing team, Gartner is the place for you.

What makes Gartner a GREAT fit for you?

When you join Gartner, you- ll be part of a fast-growing team that helps the world become smarter and more connected. We- re the leader in our industry, achieving double-digit growth by helping clients make the right decisions with business and technology insights they can- t find anywhere else. Our associates enjoy a collaborative work environment, exceptional training and career development - as well as unlimited growth potential. If you like working with a generous, supportive, high-performing team, Gartner is where you want to be

About this role:

Gartner's corporate marketing department is looking for a Senior Specialist in social media marketing, the ideal candidate is deeply familiar with all elements of social media marketing operations, and is now looking to add value through developing strategy and overseeing flawless execution. This role will be responsible for managing all paid social activities on all major social networks.

What you will do :

- Manage & execute paid social marketing campaigns, optimize performance based on ROI targets, and build strategic testing roadmaps. Lead the development, management, and optimization of a comprehensive social strategy.

- Create social media campaign strategies, including budget planning, content ideation, and implementation schedules or Formulating campaign strategy, researching potential marketing channels, analyzing competitors, and testing.

- Ensures brand consistency in marketing and social media messages by working with various company department members, CCOE, Conferences marketing, and corporate marketing.

- Collaboration with Corporate Communications team, considering relationship and optimization opportunities across organic and paid channels Partnership with larger PPC team to design integrated campaigns across all paid channels. Provides training and guidance to social media and marketing team members on social media implementation best practices and strategies.

- Directly manage and mentor the team responsible for the execution of a social media strategy across all major platforms (Facebook, Twitter, Instagram, Snapchat, etc.). Partner with cross functional Marketing Analytics team to develop a deeper understanding of how Performance Marketing campaigns contribute to business success.

- Liaise with stakeholders in multiple corporate functions worldwide, supporting campaign design, execution, budget management, and performance measurement Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.

Who you are :

- 6- 7 years of digital marketing experience with a significant part of that being hands-on experience with Social Media. 

- Degree in Communications or Marketing. An in-depth knowledge of the technologies and processes involved in running.

- Paid Social campaigns (Knowledge & experience of using LinkedIn campaign manager, Facebook Power Editor and Twitter Ads Manager).

- Substantial experience in digital marketing account management; with previous accountability for annual billings in excess of $1MM.

- Facebook Blueprint certified; Google Advertising Fundamentals Exam a plus.

- A good understanding of Google analytics and other web analytics packages Proficient in content marketing theory and application.

- Experience sourcing and managing content development and publishing.

Skill Requirements:

- Demonstrates measurable success through the achievement of set KPIs. Is commercially astute, identifies and suggests opportunities to the leadership team.

- Possesses strong business writing skills and able to produce high quality documents.

- Demonstrates a structured and methodical way of working, with the ability to cope with competing demands and effectively prioritize tasks. Exhibits a high level of attention to detail.

- Possesses strong interpersonal skills, particularly influencing and listening skills.

- Is a confident and articulate presenter.

- Proven ability to proficiently chair meetings.

- Possesses the requisite Project Management skills required to ensure seamless standards of service and delivery.

What we offer:

In addition to an outstanding work environment with rapid advancement potential, Gartner associates enjoy exceptional compensation and benefits, including:

Competitive base salary

Flexible work environment

A great work culture

About Gartner:

Gartner, Inc. (NYSE: IT) is the world's leading information technology research and advisory company. We deliver the technology-related insight necessary for our clients to make the right decisions, every day. We work with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, U.S.A. Visit gartner.com to learn more.

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