Gallop Research - Corporate Marketing Lead

Responsibilities:

- This is a group level role that will be responsible for crafting marketing strategies - Print and Digital - ATL and BTL, managing social media campaign budgets, print media budgets, analyzing consumer analytics, ensure consistent brand messaging, identify market expansion opportunities and boost brand awareness for Hold Co and Operating entities.

- Develop marketing techniques including digital, communication and creative plans for Hold Co.

- Review marketing plans for operating entities.

- Resource development and allocation.

- Budget allocation & management.

- Manage PR agency & engagement at industry platform.

Education, Skills and Experience:

- MBA from premier institute with proven experience in Marketing & Branding with 10-12 years of working in diverse organization.

- Understanding of B2B marketing framework with exposure of working in matrix organization.