Freight Tiger - Product & Growth Marketing Role

Key responsibilities:

- Championing the voice of the customer both internally and externally. Work cross-functionally with the product, communications, and sales team to both inform and develop a deep understanding of our offerings and translate technical details into benefits for the end-user

- Develop & execute GTM and demand generation plan for all of our key products and solutions

- Work closely with design, engineering, and UI teams to create product and demand generation assets: landing pages, case studies/whitepapers, customer testimonials, videos, and more

- Revisit and optimize campaigns to consistently generate new high quality leads for the product

Preferred qualifications:

- You have 3+ years of experience in B2B product marketing/SaaS demand generation

- Experience/exposure in successfully conducting Virtual Events - Webinar, VRT, Summit/Conference, Panel Discussions, etc.

- Exemplary content marketing skills in creating and distributing content that converts

- Experience with content creation in the enterprise technology space is preferred

- Experience with enterprise-grade CRM/Lifecycle tools like Salesforce. Hubspot experience preferred

- You have a good grasp of analytics and are comfortable with analytics software including but not limited to Google Analytics, Google Search Console, Social Analytics, etc.

- You have excellent time-management and prioritization skills

We offer a competitive salary, equity, and a quality health insurance plan.