Manager-Adobe Analytics (Implementation + Reporting)
Job Responsibilities :
- Manage the implementation and maintenance of Web and App portals using Adobe (DTM and Launch), GTM and Firebase
- Reporting on key metrics, analyzing, and interpreting trends and providing actionable - insights based on available web/App analytics data
- Expert in Reporting and insights using workspace, Data warehouse.
- Coordinate with the product team to understand requirements and write tech spec for the tech team to implement.
- Self-starter who can take a project from start to finish.
- Work with the Analytics, Growth, and Product team to analyze impact of all initiatives and make data driven recommendations on the next step.
- Test and validate the implementation of Adobe Analytics and Google Analytics tagging changes throughout the development cycle.
- Experience with debugging tools such as Charles, Omnibug, etc
- Possess an innovative, problem solving, and solution-oriented mindset.
Experience Required - > 5+ YrsSkill Set Required :- Adobe Analytics Reporting
- Adobe Analytics Developer (DTM, Launch)
- Google Analytics
- jquery
- HTML
- Adobe Campaign (Optional)
Preference - Who have below certification (Not Mandatory)1. Adobe Analytics Developer
2. Adobe Analytics Business Practitioner
3. Adobe Analytics Architect