Franchisee Manager - Consumer Durable

Key Result Areas Supporting Actions

Financial Aspect :

- Improve the profitability of business & Increase Revenue

- Achievement of franchisee ROI

- Weekly billing to AFS Buy-n-Sell stores & achieve primary sales

Franchisee Management :

- Key relationship manager with the franchisee on operational aspects and ensuring compliance on SOPs etc

- Encouraging investment from franchisees

Merchandise Management :

- Merchandise Buy planning process with franchisees with a strong focus on product mix and regional nuances on consumer choices

- Ensure freshness in stores with adequate DOC

Store Operations :

- PSOP Excellence: Undertakes regular store audits and improve on gaps

- Drive Project takeoffs for nonperforming stores

- Drive activations to improve KPI and overall staff excellence

Marketing :

- To drive marketing campaigns for stores through BTL activations and close working with Brand marketing teams

- Drive CRM campaigns and build customer loyalty