Forest Essentials - Social Media Specialist

Responsibilities:

- Create social media marketing campaigns and strategies, including content ideation and implementation schedules and the weekly/monthly social media calendar.

- Responsible for ensuring that there is consistency in the brand language across online marketing and social media channels.

- Track and analyse campaign/post performance and create comprehensive reports to improve future marketing strategies and campaigns.

- Responsible for creating social media content and should have the ability to write copy, shoot stories and create posts if required.

- Responsible for consistently increasing the brand's engagement on social media platforms.

- Research and monitor activity of competitors and tracks social media trends with an effort to always produce engaging new content.

- Collaborate and work closely with the internal design team for design briefs and direction for the campaigns.

Social media marketing skills and qualifications:

- Degree in Marketing or communication from a reputed college.

- Minimum two years of experience in social media marketing in a beauty or luxury lifestyle brand with Social Media Management.