Posted By
Posted in
Sales & Marketing
Job Code
956959
Associate Director- AD Solutions
About the role
The role provides an opportunity to work across teams within Flipkart such as product, engineering, analytics, categories, supply chain, advertising, etc. Business Development: The role provides access to business development for ecosystem players. Strategic Formulation:
What you- ll do
- Achieve the monthly/quarterly/annual revenue targets defined for the assigned category/named brand accounts.
- Own & build relationships for the assigned category with key brands by positioning Flipkart brand solutions suite.
- Generate high value opportunities for Brands by presenting AD solutions with structure, best practice case studies, confidence and compelling supporting data.
- Develop new business by creating and regularly updating individual brand strategies
- Set up clear account management processes to leverage all available resources including Data, Optimization, Marketing, OPS etc. to drive up advertiser's performance and investment.
- Oversee campaign management of the ad portfolio of top clients, including on-boarding, consulting and meeting goals.
- Stay abreast of current conditions and trends among brands and the industry (biz focus, new product launches etc.) and adjust priorities accordingly
- Work closely with product, marketing, operation teams to define new solutions and opportunity areas to grow the brand business.
- Be responsible for end-to-end implementations and escalations for the named accounts.
- Identify process improvement areas and solutions.
- Work with external facing contacts including agencies and industry influencers.
- Focus on metrics, analytics and data driven to ensure that the customer/brand experience on Flipkart is enhanced
What you need to have
MBA from premium institutes with 8-10 years work experience in areas such as ad sales on OTT platform, business-development, marketing and/or consulting sales.
- Understanding of the industry's issues & modus operandi
- Excellent leadership, communication, teamwork skills. - Analytical and financial model skills, Ability to work independently and manage multiple projects simultaneously.
- Proven track record of initiating and successfully driving new business opportunities. - Demonstrated ability to think strategically about complex issues.
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Posted By
Posted in
Sales & Marketing
Job Code
956959