FableStreet (www.fablestreet.com) is a brand focused on the women's workwear space. Our founder, Ayushi Gudwani, is an MBA from IIM Calcutta and has worked with McKinsey & Co. for 7 years as a consultant before starting this venture in 2016. The venture has received significant traction over last 18 months and is currently expanding its team. We have also raised early funding from a clutch of seasoned investors. - We are looking for a sharp, creative and high-on-energy person to join our marketing team. We are looking for someone with expertise in Digital Marketing and Analytics. The person should be a hard-worker, self-starter with high sense of ownership. - This role will offer you an opportunity to be a part of the core team, while offering significant growth potential and tremendous learning opportunity/exposure across all facets of business. Purpose of the Job : - Develop and execute company's marketing strategy, along with planning and budgeting - primary digital - Design, implement and manage digital marketing programs, focusing on building awareness and new customer acquisition - Ensuring unit economics profitability after user acquisition costs (key KRA of the role) Key Skills : - Good understanding of marketing and branding concepts - Strong expertise and understanding of all type of digital marketing campaigns. Good understanding of paid and non-paid marketing. - Thorough understanding of Social Media Marketing (especially Facebook, Insta), Blogging based marketing, Google Analytics, Google Ad words and other PPC campaigns, running e-mail campaigns, SEO/SEM and marketing automation / CRM platforms like Netcore - Strong analytical skills and expertise in measuring RoI across various marketing channels Qualification / Experience : - Should have hands-on experience in digital marketing, preferably in an e-Commerce / digital company for at least 4 years - Good networks in marketing / branding / PR space - Should have strong communication skills - Passion for apparel and fashion is a plus - Candidates from premier institutes will be preferred

Delhi NCR

FableStreet.com - Senior Manager - Digital Marketing & Analytics - IIM/MDI/ISB/FMS 

FableStreet.com - Senior Manager - Digital Marketing & Analytics - IIM/MDI/ISB/FMS  ,Job Description for FableStreet.com - Senior Manager - Digital Marketing & Analytics - IIM/MDI/ISB/FMS  in FableStreet in  Delhi NCR for (4-8) years of experience. Apply Now!

Job Description for FableStreet.com - Senior Manager - Digital Marketing & Analytics - IIM/MDI/ISB/FMS  in FableStreet in  Delhi NCR for (4-8) years of experience. Apply Now!