HR Manager at Eucloid Data Solutions Pvt Ltd
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Eucloid - Adobe Analytics Consultant - Digital Marketing (3-7 yrs)
Eucloid is fast growing boutique consulting organuzation in Data and Digital marketing space. Founded by IIT, IIM and ISB alums, company focuses on enabling business solutions for it's clients exploiting Data as the core lever. Company offers solutions in the space of Data engineering, Cloud, Data Science, Digital Marketing and Data Visualization. Company is developing a good list of clients and already has one of the fortune 100 company in it's clients along with others.
Job Description :
Adobe Analytics Consultant role is to lead and deliver analytics for web properties and drive strategic initiatives for Eucloid clients. You will work with client's marketing and business partners to define Key Performance Indicators, (KPIs) for Projects and enhancements.
You will define the best analytics approach using Adobe Analytics Product Suite to drive meaningful business outcomes.
Job Responsibilities :
- Manage the processes for capturing, storage, usage and tracking of online activity from web sites and mobile apps
- Full responsibility for analytics needs across customer analytics platforms. Deliver clear and actionable recommendations to improve and optimize the customer experience and improve business outcomes
- Generate Automated, Custom and Ad-hoc reports & provide insights/recommendations based on data
- Work with Client Leadership, Marketing and Development teams to support analytics tracking. Manage engagement with these teams to ensure the analytics solutions meets business requirements
- Proactively identifies issues and recommends resolutions, working closely with key business leaders to offer alternatives and enhancements. Drive business review meetings with key stakeholders
- Ensure data integrity & documentation of tracking standards. Troubleshoot and debug analytics implementation
- Define and implement tagging strategies using Adobe DTM. Provide guidance to develop tagging framework and provide QA support
- Derive insights and product optimization by recommending and implementing appropriate techniques such as multivariate testing to validate hypotheses
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