Eroute Technologies - Manager - Public Relations & Communications

About Us:

Eroute Technologies Private Limited is a card-based payment company with a mission to redefine spending experience with real-time visibility and control for new-age families. The Noida based company has recently been granted In-principle authorization to issue and operate pre-paid instruments in the country by the Reserve Bank of India and proposes to launch innovative payment solutions targeting tech-savvy millennials and Gen Zs who are the chief wage earners and contribute to over 70% of total household income in the country.

Roles & Responsibilities:

- Develop public relations campaigns and media relations strategies.

- Create, edit and curate content for press releases and keynote presentations.

- Coordinate all public relations activities.

- Develop a corporate communications plan including strategy, goals, budget and tactics.

- Develop an agency/media relations strategy, seeking high-level placements in on-line media, print and broadcast.

- Leverage existing media relationships and cultivate new contacts within business and industry media.

- Monitor, analyze and communicate PR results on a regular basis

- Evaluate opportunities for partnerships, alliances and sponsorships on-going basis.

- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding the communication strategy surrounding them.

Qualifications:

Post Graduate degree in Mass Communications & Media/ MBA-Marketing from a premier institute.

Experience:

Relevant 2-4 years experience in PR & Communications in reputed company/agency.