EPACK Prefab - Chief Marketing Officer

Key Responsibilities:-

- Marketing Strategy:- Develop and execute a comprehensive marketing strategy that aligns with the company's goals and drives growth.

- Brand Management:- Oversee brand development, positioning, and messaging to ensure consistent and impactful branding across all channels.

- Team Leadership:- Manage and mentor the marketing team, fostering a culture of innovation, collaboration, and continuous improvement.

- Market Research:- Stay informed about industry trends, market conditions, and competitors to identify opportunities and challenges.

- Digital Marketing:- Drive the digital marketing strategy, including SEO, SEM, content marketing, email marketing, social media, and online advertising.

- Product Marketing:- Work with product teams to develop and execute product marketing strategies, including launches and promotion.

- Customer Acquisition and Retention: Lead efforts to acquire and retain customers through effective campaigns, analytics, and customer relationship management.

- Data Analytics:- Leverage data and analytics to measure marketing effectiveness, make data-driven decisions, and optimize campaigns.

- Budget Management:- Develop and manage the marketing budget to ensure cost-effective strategies that deliver measurable results.

- PR and Communication:- Oversee public relations, media relations, and corporate communications to maintain a positive brand image.

- Partnerships and Alliances:- Identify and cultivate strategic partnerships and alliances to expand brand reach and market penetration.