Email Marketing Specialist - eCommerce Startup

Email Marketing Specialist

Company : CashKaro

CashKaro.com is India's largest Cashback & Coupons site and as widely cited in the media, one of the hottest start-ups to watch out for in Asia! It is an investor funded business, backed by UK investors who have seen the Cashback model do so well abroad. CashKaro.com is the most frequently featured Cashback & Coupons site in the media - almost every day we are in Economic Times, Times of India, Business world & so on.

We work with 500+ sites like Amazon, Snapdeal and when you visit any of these sites via us you get extra Cashback on your purchase. Plus free coupons, thereby making CashKaro.com the cheapest way to shop online. We've also launched price comparison and product discovery now!

Headcount of Company :

Inception : 2012

Location : Gurgaon, Chennai

Management : Rohan Bhargava, Swati Bhargava

Funding :

http://www.vccircle.com/news/technology/2015/11/16/cashkaro-gets-4m-series-funding-kalaari

Job Code : 00034

The Job Opening :

Responsibilities :

- Building email campaigns, database selection, HTML presentation and quality assurance of all outbound campaigns.

- Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.

- Troubleshoots technical issues related to HTML templates, list segmentation and other aspects of email execution, as required.

- Stays abreast of and recommends email marketing best practices with coding, design and testing of email campaigns.

Qualifications :

Education :

- Four-year college degree or equivalent combination of education and experience

Experience :

- Experience with email tools (NCR, Exact Target, etc.) highly desired

- 1 year of hands on experience in email campaign building and list selection preferred,AB testing,Segmentation

Knowledge, Skills, Abilities and Other Characteristics :

- Ability to troubleshoot coding problems

- Ability to write queries and define new audience types

- Advanced knowledge of Microsoft Excel

- Good understanding of database concepts and segmentation

- Ability and desire to learn quickly

- Interest in email marketing

- Ability to work independently with minimal direction, while also functioning and contributing as part of a team

- Attention to details

- Ability to operate a personal computer

- Proactive, energetic personality; inquiring, investigative mind

Salary Range :6-10 LPA