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31/07 HR
Consultant at iMindYourBusiness

Views:3060 Applications:55 Rec. Actions:Recruiter Actions:12

Email Marketing Executive - Online/Retail (4-7 yrs)

Bangalore Job Code: 242830

Job Description:

We are looking for an Email Marketing Executive with minimum experience of 3+ years who will be responsible for handling end-to-end email campaigns, define the email marketing strategy and to analyse the performance with a view to increasing deliverability, open rates, click through rates and conversions.

Key Responsibilities :

- Strong in HTML and CSS

- Responsible for creating and executing email marketing campaigns, deploying and setting email campaign experience in running campaigns, emailers using various marketing tools. Creating and maintaining the dashboard to track email & web traffic, spam check, campaign performance, analyse visitor trends and use results to build effective strategies to enhance registrations

- Execute end-to-end email campaign plans to optimize key traffic and revenue metrics including open rates, CTR, engagement, and conversion

- Experience with Mail Chimp or SendGrid or any popular email management platform

- Ensure spam regulation compliance (CAN-SPAM)

- Build and maintain email calendar and email reporting dashboard and provide key learning to internal stakeholders

- Work with cross-functional teams including business intelligence, product, engineering and design to build requirements for email functionality

- Keep abreast with latest email marketing best practices, strategies and industry standards

- Perform first level quality control testing

- Identify the root cause of any email issues discovered and recommend solutions

- Creating reports on weekly basis

- Initially started as Web Developer /UI Developer

Photoshop would be a plus

Brownie points for Javascript knowledge

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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