Eli India - Content Writer

Salary Range: 10-12 LPA

Eli India - Content Writer (Shift: 5:30pm - 2:30am)

Eli India http://www.eliindia.com/

Eli India is a rapidly growing US based multinational organization passionate about creating products that engage readers and users with unique interests. Eli and its affiliates serve customers ranging from baseball card collectors to medical coders. We provide a broad range of media for each interest group we serve, including magazines, newsletters, online communities, subscription web sites, e-commerce solutions, workflow software, certifications, training, seminars, conferences, and webinars.

Eli offers a much sought-after work environment for people at different stages in their careers. We are agile towards our targets and we attract employees who are similar to us. We offer an enviable workplace with not just the tangible measures of remuneration, flexibility with working arrangements; it is also the less tangible measures of maintaining a strong company culture, work environment and support which make the real difference.

Eli India is a part of Eli Global, which is a fast-growing global organization. Headquartered in Durham, North Carolina, our group and its affiliates employ 3,500+ employees who work from over a dozen locations on three continents. Eli Global is a globally diversified information and services group that provides a broad range of products and services including: EMR, certification, training, market research, advertising, information services and cash flow management.

Eli believes in building long-term relationships with its people, its partners, and its customers. We have never sold a business and have a 30-year plan for each business we operate. Eli doesn- t put its operating companies under a single conglomerate, but keep them as independent companies and only integrate those that are added services or value to the platform.

Job Description:

- Writes and posts content online; maintains company Web pages and blog(s)

- Contributes to the company's social networking websites like Facebook and Twitter

- Helps develop & document procedures to manage Web content

- Moderates content as it is contributed to the website by external sources

- Helps plan and implement social marketing campaigns for specific marketing goals

- Monitors social media outlets and responds on topics related to company/industry

- Keeps up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends

- Coordinate content creation & publishing of company newsletters (internal or external), blogs, press releases, articles

- Prepare internal and external communications including announcements, press releases, quarterly corporate reports, presentations, technical documentation, sales support

Key Skills:

- Strong writing, editing, and proofreading skill

- Experience in writing for the Web, content management and internet research

- Experience with social networks and implementation of social media marketing

- Experience in writing blogs and marketing collateral content

Desired Skills:

- A flair for writing with an understanding of what works on the internet

- An effective writing style that is fresh, consistent and customer friendly. Good research skills. Experience with Ad agencies will be a plus

- An ability to work in a team with good communication skills

- An understanding of keywords and Meta tags - Ability to write web page titles, Meta tag descriptions, alt tags for images etc.

- Ability to write in a variety of formats and styles for multiple audiences