Edkent Media - SEO Analyst

Job description- SEO Analyst

Area of Responsibilities :

- Define requirements, tasks, and resources associated with SEO strategy and perform keyword research in coordination with client business objectives to optimize existing content.

- Communication to, team, and management on strategy/project development, timelines, and results.

- Collaborate on client strategy and goal definition for success and provide recommendations to execute/manage strategies for content development in coordination with SEO goals.

- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.

- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers.

- Develop and implement link building campaigns as per google guidelines

- Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools).

- Monitor and evaluate search results and search performance across the major search channels in order to improve rankings.

- Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies.

Requirements :

- 3-4 years professional experience in a digital marketing /SEO capacity (agency or professional capacity preferred)

- An in-depth understanding of search engine behavior: what content search engines crawl and read, what practices to avoid, and what on-page changes will have the most impact based on current algorithms.

- Applied knowledge of keyword research, link building, on-page optimization, ranking factors, technical factors (display code JavaScript, CSS, html, xml sitemap), and SEO Audits.

- Applied knowledge of keyword analysis for products/services/industries.

- Analytical/problem solving skills and attention to details skills (quality).

- A working knowledge of HTML, CSS, JavaScript, and/or other programming languages.

- Staying up to date on current industry practices, news and algorithm updates.

- SEMrush, Ahrefs, Majestic, Screaming Frog experience.

- In depth knowledge of: Google Analytics, Webmaster Central, Google Tag Manager, Google Merchant Centre and other third-party keyword research, SEO and optimization tools.

- Strong Technical SEO understanding & background.

- Familiarity with paid search marketing and how paid & organic search works together.

Communication and presentation skills. Must be able to speak to clients.

Note : IT IS A NIGHT SHIFT, COMPLETE WORK FROM HOME OPPORTUNITY AND IT WOULD BE FULL TIME.

Job Types : Full-time, Permanent