eCommerce Manager - Organic Food Business

Organization: Organic food brand for kids launched by two mothers in 2016. Funding $10 M Series A

1. Lead effort to grow sales in international markets (US, EU, UAE) 5x over 5 months

- Leading marketing campaign design and implementation across international channels, including Amazon.

- Identify and implement key marketing strategies and audience growth measures in all international markets.

- Develop and track a dashboard of marketing analytics and financial performance for the team to discuss on a weekly / monthly basis.

- Glean key insights from consumer and marketing data from different international e- commerce platforms where products are currently listed on.

2. Manage, monitor and maintain ROI above 2X across channels

- Monitor return on investment and cost of sales for marketing campaigns across international channels.

- Identify key insights and trends that are resulting in high ROIs. Optimize marketing campaigns based on these trends and insights to maintain a high ROI.

3.Manage and optimize inventories across international geographies

- Monitor and optimize inventory size and shipments to minimize lost sales and cost of unsold inventory.

- Develop inventory refilling model that minimizes transport and holding costs while ensuring optimal inventory is available in each international market to serve market demand.

4.Spearheading the team through operational challenges and managing operational tasks

- Being cognizant of upcoming operational challenges and proactive in resolving them.

- Taking ownership over operational issues and difficulties Slurrp Farm's international channel's experience and red flagging them to senior management to understand paths of resolution.

- Will handle relationships with various external points of contact, including those at Amazon and other e-commerce channels.

5.Partner cross functionally with Brand, Product and Website teams

- Channel feedback and insights from campaign performance back to the Brand team every week.

- On a bi-weekly basis, review creatives, competitor brand positioning, and identify key updates and themes for brand messaging.

- Periodically work with the Brand, Product, and Website teams to update creatives based on identified alterations in brand / product theme and messaging.

6.Developing and implementing medium- and long-term marketing strategies

- Develop reports on key performance indicators for each campaign at various frequency.

- Develop monthly and quarterly estimates on budget utilization and revenues.

- Based on analysis of past performance, develop medium- and long-term

strategies to improve performance on various identified performance indicators.

COMPETENCIES

ROLE RELATED COMPETENCIES

1. Experience - You bring a deep understanding of e-commerce marketplaces with past experience in or deal with Amazon, Flipkart, Big Bazar. Global e-commerce marketplace experience preferred.

2. Analytical skills - You are able to structure and process qualitative or quantitative data and draw insights from it. Exhibit a probing mind and achieve penetrating insight. Display quantitative rigor in developing strategies, conclusions, and recommendations.

3. ROI seeker - You're able to strategically plan and monitor your campaigns very closely. Efficiently spend marketing budget with the goal to maximize RoI and reach.

4. Organisation/Planning - Your ability to plan, be organised and be on top of schedules is exceptional. You are proactive, focus on key priorities.

5. Tenacity and Persistence - You are very focussed on making your targets, and relentlessly chase the goal.

6. .Bias for Action and Ownership - You understand your mission and outcomes, and act proactively. You do not need to be chased or told what to do; instead you bring your ideas to the company and take initiative to lead them. You have complete ownership over your work.

7. Critical thinking - You are a logical thinker and a naturally deep thinker - we will interview you for this.