eBusiness Analyst - SEM & Programmatic Display

Job Description :

- Work closely with the Paid Media Specialist Team Lead and the Sr e-Business Analyst on understanding the global SEM and programmatic display strategy to develop reports and dashboards that drive channel goals

- Track KPIs and budgets with established dashboards and pacing files

- Budget forecasting and allocation for SEM and programmatic display based on changing market environment and/or overall budget updates

- Create custom channel-specific dashboards to gain insight, uncover optimization opportunities and make data-driven recommendations to the SEM and Display Managers

- Find a better way every day, leverage automation and focus on solutions that scale

- Interact with business partners to understand business goals and needs

- Work with stakeholders to guarantee optimal project outcome

- Manage workflow and maintain tight deadlines of multiple, simultaneous projects, with prioritization guidance from supervisor

- Provide project status updates to the supervisor and business partners to set expectations on timelines, accomplishments, open questions and risks

- Respond quickly to shifts in the industry, in the regions or on a global level

- Leverage processes, learnings, best practices, and documentation from the global SEM and Programmatic Display Managers

- Share case studies and learnings and contribute new ideas

- Stay up to date with the digital marketing industry and trends

- Participate in scrum ceremonies and follow agile principles as part of an agile team, leveraging project management software

- Be available during off-hours to participate in meetings with team members based in the US