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24/08 Sanjeev Maheshwari
Founder & Principal Associate at rFactor Consultants

Views:512 Applications:137 Rec. Actions:Recruiter Actions:83

EBO Manager - Retail/FMCG (4-8 yrs)

Ahmedabad/Gujarat Job Code: 1305759

- Responsible for retail operational growth & retention, increasing market share

- Responsible for the measurement and effectiveness of all the process both external & internal

- Lead budgeting, forecasting & financial reporting for retail stores

- Overall fiscal responsibilities for achieving business plan goals and budget objectives through sales. Margins, profitability and other financial measurements

- Manage & implement brand initiatives, programs & procedures to promote key measurements & achieve a competitive advantage in retail markets

- Ensure best-in-class consumer & brand experience

- Should be well versed in recruitment & training of Brand Staff/Store team

- Set clear & measurable objectives for direct reports

- Develop the strategic vision for brand's presence at retail spaces across Pan India level

- Should have keen interest in Business Development through Franchisee onboarding

- Lead the utilization of data driven tools and system both qualitative & quantitative research to build brand name

- Drive campaigns from planning to execution and beyond to meet key performance metrics

- Design and execute Email Marketing/SMS/WhatsApp Marketing plans

- Constantly optimize marketing activities to improve return on investment

- Allocate budgets and analyze and recommend modifications to ad spends

- Tracking new user acquisition and conversion rates

- Improving the usability, design, content and conversion of the company website. To plan and effective execution of the Website Promotions and also track and evaluate the ROI

- Tracking and analyzing category, competition and consumer trends on various digital platforms

- Demonstrate superior technical expertise and organizational capabilities in project and campaign management

- Must have 4+ years of experience in multi retail operations, marketing & business development, with 2+ years into Zonal or National level

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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