Main Purpose of the Job: As a Campaign & Marketing Automation Specialist, the candidate will be an integral part of the Growth Team at EazyDiner. (S)he will be responsible for the development, execution and continuous optimization of multi-touchpoint journeys that will ultimately drive conversions. The ideal candidate is technical, organized, results driven & has strong attention to detail. Job Requirements: - Understand and drive full user funnel using Marketing Automation Journeys & Campaigns. - Scale up marketing automation, designing and set up journeys across key touchpoints with tech & product teams - Analyse and optimize journeys for engagement and conversions - Drive customer lifecycle KPIs and establish measurement & reporting methodologies - Manage cross-functional efforts to design and implement more data-driven, personalized journeys across key touchpoints. - Continuous journey optimization using A/B testing and insights from end-to-end customer lifecycle. - Proactively research and test latest best practices and industry strategies. Key Skills: - Experience of Marketing automation workflows and CX: managing automated campaigns in an App based company. - Minimum3 years of prior experience of working on marketing automation platforms like Moengage, Webengage, Clevertap, Adobe Campaign etc. - Prior experience of attribution measurement using tools like Branch - Good communication skills, both spoken and written. Past experience managing campaigns including communication writing would be a plus.

Gurgaon/Gurugram

EazyDiner - Campaign & Marketing Automation Specialist 

EazyDiner - Campaign & Marketing Automation Specialist  ,Job Description for EazyDiner - Campaign & Marketing Automation Specialist  in EazyDiner in  Gurgaon/Gurugram for (3-7) years of experience. Apply Now!

Job Description for EazyDiner - Campaign & Marketing Automation Specialist  in EazyDiner in  Gurgaon/Gurugram for (3-7) years of experience. Apply Now!